Our Vision & Values

SD values

Our Vision is:
To empower people through world-class training to make informed choices for their careers and their lives.
To assist organizations in building success with strong leadership and sound business processes through consistent people development.

Statement of Integrity

Our entire business model is based on integrity and ethics.

The Strategy Defined team undertakes to work diligently on building and maintaining a reputation for integrity and high standards of business and professional conduct. As such, each member of our team commits to:

Make a personal commitment to obey all laws and regulations governing our industry

Be honest, fair and trustworthy in all our activities and relationships

Sustain a culture where ethical conduct is recognized, respected and promoted by all

We commit to:

  • Serving our clients

We do everything in our power to provide our clients with the training, services and solutions to fulfill their business requirements. We undertake to work with our clients based on sound business principles.

  • Growing our team

We understand that our service to our clients is only as effective as our team. We encourage and assist our team members to develop to their full potential, and nurture a lifelong learning attitude through leading by example.

  • Delivering to our stakeholders

We understand that we earn the right to exist by collaborating with all our stakeholders to create a return on training investment across the spectrum of values important to all parties. We commit to make every effort to meet our various objectives and deliver on our commitments.

  • Being proactive

We strive to bring training, services and solutions that are cutting edge by anticipating our client’s needs rather than purely reacting to requests. We undertake to collaborate with our clients so that any actions affecting our services to them are always carefully considered.

  • Working in teams

We believe that our relationships, and all aspects of our work are inter-dependent. We know that as a client-service provider team, we can achieve more together to benefit all our stakeholders. We value team relationships and nurture them.

  • Appreciating Excellence

We are confident in our ability to achieve ambitious goals, we welcome challenges and vigorously celebrate success. We humbly acknowledge that our successes are due to the strength of our collaborative relationships.

  • Respecting all

We have the highest regard for the dignity of all people. We respect all peoples, allowing for differences and celebrating them.